thewritingcoach's podcast

Welcome to The Writing Coach. On this podcast, I speak with the instructors, editors, coaches, and mentors who help writers and authors create their art, build their audience, and sell their work.

In episode #114 of The Writing Coach podcast, I speak with author and writing coach Susan Crossman.

Susan Crossman is a best-selling author, a speaker, an editor, and a content marketing consultant who wields the power tool of language to benefit people who seek greater success.

Through her content marketing company, Content with Clarity/Crossman Communications, Susan and her team create high-quality online content that helps businesses connect with their target audience. As a book coach and editor, Susan helps entrepreneurs and others create the books that will support their businesses, their hearts, and their careers.

During our discussion, Susan describes:

 

  • Why she returned to school for a MA in English literature after already launching a successful career as a journalist
  • What she learned about book marketing from working with her publisher on her first book
  • Why she considers the brain magical territory worth studying
  • How the loss of a dear loved one inspired her to pursue her publishing career
  • Why writing a first book is so difficult
  • How the conversations we have with ourselves impact our results
  • The surprising circumstances regarding how she accidentally ended up in a coaching certification program
  • And much more!

Listen to the full podcast episode!

Direct download: WC_114_Final.mp3
Category:general -- posted at: 5:30pm EDT