Will Henshall on Music, Concentration, and Productivity for Writers

Welcome to The Writing Coach. On this podcast, I speak with the instructors, editors, coaches, and mentors who help writers and authors create their art, build their audience, and sell their work.

In episode #109 of The Writing Coach podcast, I speak with musician, inventor, and entrepreneur Will Henshall.

Will is a Los Angeles based tech entrepreneur, inventor, and music producer. He was the founding member and main writer in the UK pop soul band Londonbeat. Their massive early 90s hit “I’ve Been Thinking About You” reached #1 in the Billboard chart and was the top selling single in all major territories and won him BMI/PRS songwriter of the year. In the mid-90s, he founded San Francisco based audio tech company Rocket Network. The “DigiDelivery” media transfer system, now part of ProTools 12 Cloud collaboration, is a standard tool used every day in pro audio production for TV, movies, and music. He sold the company to Avid in 2003. His most recent start up is www.focusatwill.com, a science driven instrumental music streaming service (2 million users) that helps people at work and study reduce distractions and be more productive. He holds 5 patents, and has a new one in the oven!

During our discussion, Will describes:

• What it is like to write a #1 Billboard Hit and the pressure to follow up hits
• The role the limbic system plays in creativity
• How music and writing are “real time” are forms
• The science of music, focus, concentration, and productivity
• Why achieving a flow state is essential to creative success
• The different brain types and what music they need to excel
• Why lawyers make great writers
• And much more!

Listen now!